Calvert Associates Merges With Apex Advertising
Financial Terms Of Deal Not Revealed
Apex Advertising Inc. (asi/122737) announced that distributor firm Calvert Associates (asi/156100) has merged its sales and operations with Apex. Although financial terms of the deal weren't revealed, Calvert's current office location in Timonium, MD, as well as its staff, will now operate as a branch of Apex Advertising. Rick Isphording, president of Calvert, will also be joining Apex as part of the deal.
"Calvert Associates has been a long time friend of Apex Advertising and their potential for market expansion and increased sales fit the Apex growth pattern perfectly," said Frank Rauch, CEO of Apex. "Rick Isphording and his team bring great tradition, loyalty and industry recognition to Apex and we are very proud to be associated with them as we move into the future."
For Calvert, Isphording said the deal was timed well to help his company maximize its current and future opportunities. "We want to use the ‘prime time' of our selling careers to maximize our sales and earnings potential," he said. "Frank's professional staff and the superior tools at Apex give us the right selling advantages to do so."
Apex, based in Lancaster, PA, is a member of the Counselor Multimillion-Dollar Roundtable and recently received the 2013 Distributor of the Year award from the Philadelphia Area Promotional Products Association.