Counselor Commentary

Our weekly take on the biggest news and how it impacts companies in the ad specialty market.

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Recent Articles


Profile - How We Improved Our Culture

A few years ago, something just didn’t seem right at Top 40 distributor AIA Corporation (asi/109480).

Q&A With HR Director At AIA »


Management - When to Fire Clients

According to consultant Len Markidan, there’s one surefire way to know whether it’s time to dump a customer.

A Guide To Letting Go »


Promo Close-Up – Marathon of Memories

When students at New York’s South Glens Falls High School annually reach their 28th straight hour of dancing for charity, you’d think they’d be utterly exhausted.

Fun Wearables Shine At Charity Event »

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