Did you know that Tom Cruise has dandruff, Britney
has a hair weave and Nick Lachey has man boobs and
a jelly belly? Oh wait, there’s more. Beyoncé recently
went out in public with (gasp!) deodorant-caked underarms,
and Paris had the nerve to be seen in a nightclub
with lipstick on her teeth. It doesn’t end
there. Poor Felicity Huffman (of Desperate Housewive’s
fame) has some major cellulite, Katherine Heigl ruined
her dress at a recent awards ceremony because of
armpit sweat, and, worst of all, Victoria Beckham
(a.k.a. Posh Spice) has a pimply forehead!
I learned all of that, and much more today by simply
flipping through a few celebrity tabloids – a
guilty pleasure I indulge in from time to time. Ah,
to live the life of a celebrity, where your every waking
moment is chronicled by a member of the paparazzi hiding
in the bushes. I can only imagine what it would be
like being tailed by a celebrity stalker. My every
move would turn into a scandal. For instance, my husband
and I were out to dinner last week when our one-year-old,
without warning, let out a scream fit for a pterodactyl,
jumped out of my husband’s lap and ran under
the restaurant’s bar, much to the surprise of
the bartender. Holding my Sea Breeze, I leapt up to
go retrieve her. I can only imagine the headline that
would run if these exploits had been chronicled in
Star magazine: “Boozin’ Baby Goes Bonkers
While Frantic Mom Swills Vodka!”
Luckily, I’m fortunate to have a little more
anonymity than Paris, Lindsay or Britney. Of course,
while none of us really needs to know which celebrity
has bacne or a ginormous gut, their actions are still
worth watching. As you’ll read in this month’s
cover story, “Star Power,” many celebrities
are master marketers whose actions can (and should)
be duplicated by us mere mortals. Say what you want
about Paris, but she was blogging before you and I
knew what it was. And you can hate Lindsay all you
want, but she’s got a thing or two to teach companies
about building their brands. To learn their secrets,
as well as some tips from Jen, Shaq, P. Diddy and other
A-Listers, click here... 
In the meantime, I’m turning my attention back
to the tabloids so I can learn about how poor Jennifer
Love Hewitt is telling people to “Stop Calling
Me Fat!”
I just can’t resist.
Melinda Ligos
mligos@asicentral.com.
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