Every issue of Counselor is written by more skilled reporters and researchers than any other publisher in the business. What’s more, ASI’s position in the industry means our editors are in daily contact with the entire industry, from manufacturers to end-buyers. We cover the most important product and market trends with a complete perspective, and this translates into compelling, relevant editorial.

Counselor carries its impartial perspective into the teeth of controversial news, like its coverage of Ira Neaman’s startling acceptance speech during the 2003 ASI Awards banquet.

Counselor’s coverage of marketing trends and new products is a must-read for Distributor principals, and the annual State of the Industry is the most-consulted statistical record in the promotional products business.

We are always happy to speak with ASI members about past, present, or future editorial topics.

Editorial Staff     Publisher Richard Fairfield rfairfield@asicentral.com Editor In Chief Melinda Ligos mligos@asicentral.com Editor/Counselor Andrew Cohen acohen@asicentral.com Managing Editor Joe Haley jhaley@asicentral.com Editor/Successful Promotions Michele Bell mbell@asicentral.com Editor/Advantages Kathy Huston khuston@asicentral.com Senior Editor Matt Histand mhistand@asicentral.com Senior Writer Betsy Cummings bcummings23@nyc.rr.com Awards Editor Karen Akers kakers@asicentral.com Senior Associate Editor Jennifer Zorger jzorger@asicentral.com Editorial Assistant Carol Seymour cseymour@asicentral.com

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