You Tube

Skip Navigation LinksNews > Mergers & Acquisitions > WWFG Acquires Sign-A-Rama License
Printer Friendly




WWFG Acquires Sign-A-Rama License
Volume 761
Nov. 2, 2010

SHARE & BOOKMARK
FaceBook Twitter Delicious Digg LinkedIn

Worldwide Franchise Group (WWFG) has announced an agreement with Florida-based United Franchise Group to operate all existing and future Sign-A-Rama centers in Canada. Financial terms of the deal, which excludes centers in Quebec, were not disclosed. The acquired license gives WWFG, and its parent company The Planet Bottle Corporation, control of approximately $10 million of annualized revenue at the franchise level. "There are signs everywhere and the sign business has proven to grow even in periods of recession," said Patrick Rooney, CEO of The Planet Bottle Corporation. "We plan to be a leader in promoting the use of signage made from recycled plastic."

Expecting to grow the current 34 Canadian Sign-A-Rama centers into 100 by 2016, WWFG has established a separate management team and support structure to assist in the development plan. In addition, the Sign-A-Rama franchisees will be invited to participate in local and national marketing programs targeted to the Canadian market. "We look forward to growing WWFG into a multiple brand owner and developer of unique franchisable concepts, while aggressively supporting the needs of the existing and future Canadian franchisees," said JR Richardson, president of WWFG.

Formerly the Imagin Molecular Corporation, the Planet Bottle Corporation claims to have recently introduced the world's first and only oxo-biodegradable polyethylene terephthalate plastic bottle, after acquiring the technology from UK-based Wells Plastics. United Franchise Group, whose holdings include Sign-A-Rama and Counselor Top 40 distributor EmbroidMe (asi/384000), is a $500 million company headquartered in West Palm Beach.

Sponsored By:

Making You Money: What ASI is all about.

Promotional products, also known as ad specialties, make up a $20.5 billion dollar industry and are used by virtually every business in America. Why? Items like mugs, pens and t-shirts are memorable and provide a better cost per impression for advertisers than almost every major marketing effort like prime time TV, magazines and radio.

With so many businesses buying ad specialties there is a huge opportunity for professionals looking to make great money running a promotional products distributorship. It’s easy and inexpensive to get started and you can work from home.

© 2014, The Advertising Specialty Institute®. All Rights Reserved.

  • A business opportunity to reinvent your career in an exciting field
  • Work at home - for yourself - not by yourself
  • Make money selling ad specialties
  • Partner with a time-tested industry leader
  • Get started instantly with all the tools you need