A group of industry professionals is headed to Washington D.C. this week to lobby Senators and members of the House of Representatives on issues pertinent to ad specialty companies. The fifth annual PPAI L.E.A.D (Legislative Education and Action Day) event, which will include 70 industry professionals from 30 states, will result in more than 250 meetings with congressional representatives and their staffs.
“Actions taken by Congress directly affect the promotional products industry’s ability to conduct business and serve its customers,” said Paul Bellantone, president and CEO of PPAI. “Our continued goal of working closely with lawmakers on behalf of promotional products businesses, our members and their customers is more important than ever in order to protect our industry’s growth and economic competitiveness.”
Chuck Machion, ASI’s senior vice president and senior counsel, who has attended the lobbying event in the past and will be on Capitol Hill for this year’s session, believes the effort is an important one for all companies in the ad specialty market. “It’s vital for lawmakers to understand how their decisions impact our businesses every day,” said Machion. “It’s a great opportunity for us to educate them on our market and the value of promotional products. Some don’t know the impact this industry has, and we’re looking forward to discussing that with them.”
Also on the docket for the delegation’s conversations with members of Congress are tax and employee status issues that industry companies are grappling with. Specifically, the group will look to educate lawmakers on the impact that would be felt by proposals to reduce the ad tax deduction (see story here) and to change the tax filing status of independent contractors.
This year, PPAI is also encouraging the whole industry to get involved in the L.E.A.D. effort by writing to lawmakers at the same time as its delegation is represented in Washington. With its “Virtual Fly-In,” PPAI is asking all members of the market to send messages to Congress this week. Just click here to take action and let Congress know the value of promotional products.
PPAI L.E.A.D. will take place in Washington, D.C. and virtually April 9-10.