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4imprint Offers Online Price Negotiation


Top 40 distributor 4imprint (asi/197045) announced last week that it has opened a new online outlet store that lets customers bid on selected clearance items in real-time. The store, which features a technology tool 4imprint is calling Steal a Deal, instantaneously provides bidders with counter-offers or an accepted price for products. The site also has sections that allow customers to buy discounted merchandise without bidding.

"The new site has a great selection of money-saving items, and for those who are truly bargain hunters, Steal a Deal offers the opportunity to save even more by negotiating deals on ‘last-chance' merchandise," said Kevin Lyons-Tarr, president of 4imprint.

Among its initial offerings, 4imprint's outlet store is selling bags, drinkware, pens, note pads and umbrellas. The outlet store, which can be found at, shows both the original product price and the discounted price of products. Because items are on closeout, with limited quantities available, customers can also see the exact amount of inventory that exists for each product. "We're always looking for ways to help our customers save money," said Lyons-Tarr.

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