How Many Protional Items do People Own?
Global Advertising Specialty Impressions Study, V. 4
By Larry Basinait
In the study, respondents were asked how many logoed items they currently had in their homes and/or offices. As indicated in the accompanying charts, people in the U.S. own an average of 9.8 promotional products. The number varies according to U.S. city, country, gender, race, income, age and political affiliation.