A free trial to the
product soon had her company singing a different
tune. Cher Marketing completed their first
two product searches “in less than
15 minutes,” and even better, the jobs
yielded profits equivalent to more than ½ the
cost of the product for an entire year. “How
could we not purchase it,” said Maguire.
Realizing that the software had nearly paid
for itself in 15 minutes, Maguire continued, “Honest
to god, we didn't even make it through the
trial period and we already knew that we
just had to have it. It’s the best
money I could have spent.”
With ESP Online as a part of the team Cher
Marketing projects their revenue will easily
exceed $285,000 in 2005. According to Cheryl, “No
one in the company dreads research anymore.
With ESP Online, not only is it easy, but it’s
fast, and makes us more efficient.”
Cher Marketing employs three full-time and
four part-time associates. As with most small
businesses, ensuring they maintain a professional
image is of great importance.
One feature of ESP Online that demonstrates
their professional image is the CenterStage
presentation tool. “Our clients rave
about the CenterStage presentations. They love
having them sent directly over with all the
information they need; hi-res colored photos,
pricing, etc.”
“It allows us to do more business in
a day, because the clients can view the presentations
at their convenience.”
Cheryl continued, “We aren’t taking
up any of their time, and certainly not much
of our own. It has eliminated so much travel
time, it’s unbelievable.”
Cher Marketing’s employees are no longer
singing the blues. In fact they’re crooning
praise for ASI’s industry leading research
and marketing software.
“I will continue to purchase this tool,
year after year,” said Maguire. “Kind
of like, once you've had the best you can never
go back to playing second fiddle. ESP Online
takes the cake!”
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