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July 2010

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  COVER STORY

A strong brand identity elicits trust from your clients, and trust from your clients begets more business. Here’s how to market yourself as a pro.

By Jennifer Vishnevsky

Interactive Feature
Are you a sales myth-buster? Prove it in with our interactive quiz!
Article
PDF
Kathy HustonEditorial: What's the Big Idea?
I have a folder on my desk dedicated to ideas: for future articles; new sections in the magazine; cover concepts and more. When I think of something or come across a topic that would be great for Advantages, I write it down on paper or print it out from the source and put it in this folder. > MORE 
What's Your Story?Fill in the Blank
Each month from now on, we want you to fill in the blank to complete a thought.  
My funniest sales memory is _______.
  FEATURES
Fifteen Sales Myths ... Busted
When it comes to sales, conventional wisdom is not always so wise. By Alex Palmer

View Full Article   Download PDF 
Ten Surefire Door Openers
Stories from real distributors who put persistence and creativity to work to win their prospects' business. By Shane Dale

View Full Article   Download PDF 
  EDUCATION
Brought to you by ASI Education, Online Learning is the newest and most convenient way for distributors and decorators to get educated.  > MORE


  PRODUCT SHOWCASE
  COLUMN
Dan Seidman Funny Side of Sales
A lighthearted look at your crazy career.  > MORE
ASI Radio
Success Stories
Short bursts of brilliance to ignite your creativity  > MORE
Promo Pulse
Ideas, information & inspiration for sales professionals. > MORE
Advantages University
Your super-quick sales study guide  > MORE
  PERFECT PITCH
Perfect PitchHalloween Hayride & Horrorfest
Make $34,000 with your client's
next promotion.  > MORE
  HOT DEALS NEWSLETTER
 Keeping you in the loop on products and deals  you may not have heard about. 
 > Volume 309 / June 30, 2010
Listen to Our Podcast!
Are you looking for a bright idea to brand yourself as an expert in the industry?
Listen here as Staff Writer Jennifer Vishnevsky interviews Noel Garcia of Boundless Network Inc. Click Here