The Counselor Distributor Choice Awards
program was established in 2001 to name and celebrate the
most-valued ASI suppliers in the advertising specialty
industry, as determined by ASI distributors.
To be identified as a Counselor Distributor
Choice Awards finalist, ASI suppliers are required to meet
the following criteria based on the ASI Supplier Performance
Ratings data:
- An overall performance rating of four stars or higher
- A minimum of 100 transactions reported
- Be nominated in an award category that represents five
percent or more of their product line
- Be rated by at least 40 distributors