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1,131 Industry Professionals Now Awarded with Education Certifications


Nine new grads certified; 29,000 enrolled in ASI’s free Online Learning Center

TREVOSE, PA - October 17, 2013 - The Advertising Specialty Institute® (ASI) today announced nine more industry professionals were certified in September through the ASI Education Certification Program, bringing the total to 1,131, with more than 29,000 enrolled in ASI’s free Online Learning Center.

Participation in the ASI Education Certification Program costs nothing for ASI members and is user-friendly, with all courses automatically tracked electronically via ASI’s proprietary digital campus. ASI’s extensive educational programs support the needs of everyone from newcomers to proven industry veterans.

The ASI Certification Program offers two certification levels: BASI™ (Bachelor of Advertising Specialty Information) and MASI™ (Master of Advertising Specialty Information).

BASI graduates are:

  • Mike Balcom, All Star Incentive Marketing (asi/117110)
  • Chris Yates, Blue Dot Promotional Marketing (asi/117900)
  • Hap Christensen, InkHead Promotional Products (asi/231159)
  • Kathy Courtney, Cooley Group Inc. (asi/168125)
  • Brian Kerr, High Note Media Inc. (asi/225071)
  • Brian Roberts, BR Inspirational Ad Novelties (asi/129513)
  • Alton Roberts Jr., Vernon Sales Promotional Products (asi/351700)

MASI graduates are:

  • Denise Herbert, Bob Lanier Enterprises Inc. (asi/249050)
  • Frank Strauss, Pinnacle Promotions (asi/295986)

“In today’s fast-paced business world, professionals need every possible advantage to get ahead and there is no better way to improve yourself and your company than through up-to-date education,” said Timothy M. Andrews, president and chief executive officer of ASI. “By obtaining their MASI or BASI through ASI, our latest certified industry professionals are showing how much they care about taking our industry to the next level.”

ASI annually invests $1.3 million to educate its members. During the 2013 ASI Show® season, 6,131 industry professionals attended live education classes, making ASI the largest educator in the industry. Click here for a complete overview of ASI Education.

With a full spectrum of education, information and research programs, ASI has everything it takes to help ad specialty professionals learn the business and remain competitive. ASI offers an unmatched portfolio of educational opportunities, incomparable publications and insightful research reports.

For more information on ASI Education, contact Melinda Ligos, ASI’s editor-in-chief and senior vice president of professional development, at (215) 953-3434 or mligos@asicentral.com.

About ASI
The Advertising Specialty Institute (ASI) is the largest media, marketing and education organization serving the promotional products industry, with a network of over 25,000 distributors and suppliers throughout North America. ASI leads the industry in technology solutions, providing cloud-based e-commerce, enterprise resource planning software (ERP) and customer relationship management software (CRM). ESP Web® is the industry’s leading tool for sourcing hundreds of thousands of products. A family-owned business since 1962, ASI also provides online research, marketing, advertising opportunities, trade shows, education, award-winning magazines, newsletters, custom websites and catalogs to help members sell, market and promote their brands. Visit ASI at www.asicentral.com and on Facebook, Twitter, LinkedIn, YouTube and the CEO’s blog.

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