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ASI Awards Industry Professionals with Education Certifications


22,000 currently enrolled in ASI's free, online learning center

TREVOSE, PA – September 12, 2012 – The Advertising Specialty Institute® (ASI) today announced seven more industry professionals have been certified through the ASI Education Certification Program, bringing the total to 540, with more than 22,000 enrolled in ASI’s free Online Learning Center.

Participation in the ASI Education Certification Program is no-cost for ASI members and user-friendly, with all courses automatically tracked electronically via ASI’s proprietary digital campus. ASI’s extensive educational programs support the needs of everyone from newcomers to proven industry veterans.

The ASI Certification Program offers two certification levels: BASI™ (Bachelor of Advertising Specialty Information) and MASI™ (Master of Advertising Specialty Information).

BASI graduates for August are:

  • Robert (Mike) Foss, of Awards and Frames (asi/128061)
  • Newton Jones, of EmbroidMe (asi/384222)
  • Dave Lamb, of Orange Line Inc. (asi/287890)
  • Darla Lay, of Bottomline Ink (asi/143642)
  • Aimee Tapia, of JAAC Promotions (asi/232790)
  • Amy Ziemer, of WorkflowOne (asi/333647)

MASI graduates for August are:

  • Brad Shuman, of Pro Specialties Group Inc. (asi/299725)

“On behalf of ASI, I’d like to congratulate each of our graduates for helping elevate the level of expertise and professionalism of all members of the advertising specialty industry,” said Timothy M. Andrews, president and chief executive officer of ASI. “In today’s ultra-competitive landscape, distributors, suppliers and decorators need all available skills to out-think, out-perform and out-service the competition, and serve their customers at the highest level.”

ASI annually invests $1.3 million to educate its members. During the 2012 ASI Show™ season, 6,597 industry professionals attended live education classes, up 4.7% from 2011, making ASI the largest educator in the industry. Click here for a complete overview of ASI Education.

With a full spectrum of education, information and research programs, ASI has everything it takes to help ad specialty professionals learn the business and remain competitive. ASI offers an unmatched portfolio of educational opportunities, incomparable publications and insightful research reports.

For more information on ASI Education, contact Melinda Ligos, ASI’s editor-in-chief and senior vice president of professional development, at (215) 953-3434 or mligos@asicentral.com.

About ASI
The Advertising Specialty Institute (ASI) is the largest media, marketing and education organization serving the promotional products industry, with a network of over 27,000 distributors and suppliers throughout North America. ASI leads the industry in technology solutions, providing cloud-based e-commerce, enterprise resource planning software (ERP) and customer relationship management software (CRM). ESP Web™ is the industry’s leading tool for sourcing hundreds of thousands of products. A family-owned business since 1962, ASI also provides online research, marketing, advertising opportunities, trade shows, education, award-winning magazines, newsletters, custom websites and catalogs to help members sell, market and promote their brands. Visit ASI at www.asicentral.com and on Facebook, Twitter, LinkedIn, YouTube and the CEO’s blog.


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