TREVOSE, PA – April 19, 2012– Journals crafted from stone, eco golf balls and T-shirts made from recycled water bottles hit the Top 10 Eco-Friendly Freebies list released in honor of Earth Day by the Advertising Specialty Institute (ASI).
Earth Day is celebrated worldwide on April 22, and more companies than ever before are using “green” giveaways to promote their commitment to the environment while advertising their brand, product or event.
"Marketers really push the envelope when it comes to Earth Day, choosing products made from renewable resources like bamboo and using manufacturing processes that don’t harm the environment," said Timothy M. Andrews, president and CEO of ASI, a member organization serving the $18.5 billion promotional products industry. "There's no better way for a company to advertise its brand and its conscience all year long than with logoed giveaways that are biodegradable, all-natural or mercury-free."
Click here an Earth Day product video, photos and descriptions.
ASI’s Top 10 Eco-Friendly Freebies:
- Stone paper journal, from Yanlee Trading Co. An eco-friendly alternative made from actual stone via a bleach-free process, making it recyclable, compostable, smudge-resistant, water-resistant and tear-proof.
- Eco golf balls, from MVP Gift Bag. Made from recycled golf balls and packaged in boxes made from recycled paper. Comes with pre-addressed pouch so damaged balls can be returned, recycled and replaced by manufacturer.
- Seeded paper, from Symphony Seed Paper. Honor Earth Day by planting flowers from seeds embedded in paper branded with company logo.
- Wooden bead Karma bracelets, from Pinnacle Designs. Made from all-natural wood, easy to imprint.
- Water bottle with carbon filter, from Ad-N-Art. BPA-free, squeezable water bottle with a carbon filter keeps 200 fewer water bottles from the landfill. Filter allows for turning public fountain or spigot water into clean drinking water.
- Eco-tee, from Royal Apparel. Tee consists of 50% organic cotton and 50% polyester made from recycled water bottles. Imprinted with water-safe inks and made in the USA.
- Bamboo serving utensils, from Bay State Specialty Co. Bamboo grows upwards of 6 feet a day without fertilizers or pesticides.
- Billboard bags, from Landes Inc. Worried about your used vinyl billboards and banners clogging up landfills? Landes recycles them into attention-grabbing bags.
- Dog training treats and pad balm, from Solar Advertising. Made from all-natural, organic materials. Tube is biodegradable.
- Coco-Eco flip-flops, from Neet Feet. Made from recycled rubber and recycled coconut fibers, they’re great for promoting any company associated with the great outdoors.
Promotional products, or advertising specialties, are items like pens, T-shirts, caps, coffee mugs and high-tech electronics imprinted with a logo or slogan to promote anything from a new store opening to a hot new product. ASI studies show ad specialties beat out prime-time TV, radio and print advertising as the most cost-effective advertising medium available.
The Advertising Specialty Institute (ASI) is the largest media, marketing and education organization serving the promotional products industry, with a network of over 27,000 distributors and suppliers throughout North America.