Editorial's Excellent Adventure
In less than 10 years, ASI magazines have been honored with over 100 journalism awards, including prestigious awards from American Business Media, the American Society of Business Publication Editors and Folio magazine. ASI magazines are the only industry publications to ever win a national Jesse H. Neal National Business Journalism Award.
In 2014, Stitches® magazine was honored with a Neal Award for its "State of the Industry" issue. Considered "the Pulitzer Prize of business media," the Neal Awards recognize the best in business-to-business editorial achievement and are B-to-B's most prestigious and sought-after editorial honors.
In addition, Wearables® magazine was recognized as a finalist for "Best Subject-Related Package" for the cover story in the October 2013 issue, "Haley Bellows has cancer. A T-Shirt May Save Her Life."
"I couldn't be more proud of our winning editorial team for once again proving their value to the promotional products industry by producing outstanding work that excites, educates and enlivens readers," said Timothy M. Andrews, president and chief executive officer of ASI. "It's fitting that the exhaustive research and reporting that is the hallmark of every 'State of the Industry' issue has resulted in another prestigious national award since it takes an exceptional team of writers, designers, photographers and researchers to produce. Excellence always shows."
Counselor® magazine won Neal Awards for outstanding journalism in 2007, 2008 and 2009 and its State of the Industry issue was also a Neal finalist in 2008. In 2009, Stitches was a Neal finalist. Supplier Global Resource® won a 2011 Neal Award for outstanding journalism and in 2012 Counselor was a Neal finalist for "Behind the Great Wall."
In 2013, Neal Award finalists included Wearables for Best Single Article and Best Subject-Related Package, Stitches for Best Single Article and Counselor for Best Instructional Content and Best Cross-Platform Package. Counselor won a Neal Award for Best Subject-Related Package for its 2012 State of the Industry issue.
Summer Interns on the Job
ASI's vice-chairman, chairman and CEO "broke bread" with several interns recently and shared tales from the working world.
Editorial's Joe Haley and Melinda Ligos joined Norman Cohn, Matthew Cohn and Tim Andrews for the lunch and are pictured above with, from left, interns Andraya Vantrease, Ellen Santa Maria, Erica Young and Brian Deissroth. Not pictured: interns Morgan Bailey, Eugene Eydelman and Mae Fairfield.
Andraya, a Delaware native who graduated from Virginia Tech in May, says she's learned a lot in the month she's worked in editorial.
"I've interned with sports publications, but this is my first experience writing for product magazines like Stitches and Wearables," she says. "I've enjoyed the opportunity to apply my previous writing skills and experiences to an entirely new set of topics."
Erica Young, a Newtown resident and recent Penn State graduate in advertising and Spanish, is interning in distributor membership along with Brian Deissroth, a N.J. resident and Temple University student.
Says Erica, who'd be happy to continue working at ASI if she doesn't become a Spanish teacher: "I learned how to listen to people and understand their needs and show them how ASI can help fill that void."
Brian says his internship taught him the many ways to sell products and services to clients. After graduation, his goal is to work for a professional sports team.
Ellen Santa Maria, who's appeared on "The Joe Show" along with Andraya (and Joe "The Legend" Haley), says she's learned a lot about time management working in the fast-paced editorial department.
"There are so many different publications and audiences under ASI," says Ellen, a communication major at Juniata College. "After I graduate, I plan on working in PR for a non-profit, preferably in enviro or women's issues. After that, I plan on working as a college professor of communication."
Team spirit ruled the day in friendly competitions in everything from pie eating, balloon shaving and a three-legged race to water balloon toss and tug of war.
In addition, employees raised more than $1,200 for United Way of Bucks County Wednesday buying raffle tickets with prizes that ranged from a parking space to a gift basket.
Click here to view photos.
In It To Win It (at left) took home the top trophy for scoring the most points in the most games. Team captain Gene Rahill attributed their win to a competitive and focused group of people who want to be successful in everything they do.
"We always promote the team concept in our department and that paid off with a championship," says Gene, sales director, ASI membership/Credit Connect. "We always push each other to reach our goals and that carried over to Field Day."
The team denies having any secret training tips and insists they only practiced their cheer for about 15 minutes the day of the event. Gene calls Krista Taylor "the brains" and says, "She was able to create the cheer and the awesome team dance. The whole team really supported and pushed each other to compete and try and win events. I was amazed and proud of how they competed on Field Day and we hope to come back and repeat as champs next year."
In It consists of: Eric Bayliss, Joe Flamini, Pam Williams, Brian Wistner, Joe Crisanti, Brian White, Cindi Mann, Krista Taylor, Sean McGuigan, Jason Krenzel and Matthew Canamucio.
ASI Named Best Places to Work
The Advertising Specialty Institute has been honored with a Best Places to Work award beating out more than 100 companies in competition.
"We're particularly proud that our employees voted us a top place to work," said Carol Albright, senior vice president of human resources for ASI. "We're always looking for innovative ways to inspire our employees and to help them grow personally and professionally. Right now we're recruiting for sales representatives, traffic coordinators and finance positions."
In 2009, ASI's human resources department was named "HR Department of the Year" among DelawareValley companies. In 2008, ASI was also honored for "Best Employee Wellness Program."
ASI's wellness program encourages employees to take their physical, emotional and financial health to heart. Employees earn rewards for gym memberships, attending better-health seminars and joining weight-management programs and smoking-cessation sessions.
In addition, the company offers an array of educational programs, including an innovative mentor program that provides employees with the opportunity to learn through one-on-one guidance and coaching from a manager or supervisor. ASI also hosts monthly, in-house training classes about the advertising specialty industry, the company and its products.
ASI's engaging work atmosphere is supported through fun activities, such as ice cream socials, Halloween parties and an annual holiday mixer, and it recognizes outstanding professional achievements through quarterly president's awards and an annual employee awards ceremony.
Honored As "HR Department of the Year
The Rosen Group this week recognized ASI's human resources department with top honors for overall service excellence and impacting the success of the company.
The HR department, headed by Senior VP Carol Albright, attended the ceremony at the Wanamaker Building in downtown Philadelphia. ASI won top honors among Delaware Valley finalists in departments with 1-5 employees.
The HR department includes Miranda Filer, Kathy Paolini, Katelyn Schneider and Jeannette Killeri. Carol also recognized marketing's Kate Malone for working with the team to help create "amazing" ASI branded employee programs.
"I'm really proud of my team," says Carol. "Most important is that we have Tim's backing to provide the support to our clients: managers, employees and candidates. He gave us the key to the car and lets us drive great programs here."
In 2008, HR also won for best employee wellness program.
The awards were founded in 1998 by Scott Rosen, president of The Rosen Group. He believed HR professionals should receive recognition for what they do and the growth and change they produce within their organizations.